Privacy Policy
Last Updated: Dec 7, 2023
Introduction
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from apothekary.com (the “Site”).
Text Marketing (if applicable)
Text Marketing (if applicable)
With your permission, we may send text messages about our store, new products, and other updates. Updates include Checkout Reminders. Webhooks will be used to trigger the Checkout Reminders messaging system.
Information you provide to us
We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:
Customers
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number, bank or other financial account number, and account security or access credentials
- Location Information, including precise geolocation
- Physical and Audio Data, including photos and video recordings
- Protected Classifications and Other Personal Characteristics, including age and sex, gender, or gender identity
- Inferences from Other Data, including inferences created from other personal information collected
Email Subscribers
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number, bank or other financial account number, and account security or access credentials
- Protected Classifications and Other Personal Characteristics, including age and sex, gender, or gender identity
- Inferences from Other Data, including inferences created from other personal information collected
- Other data, including other financial information
Website Visitors
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number
- Location Information, including precise geolocation
- Protected Classifications and Other Personal Characteristics, including age, sex, gender, or gender identity, race, color, or ethnic origin, religion or philosophical beliefs, and marital status
- Inferences from Other Data, including inferences created from other personal information collected
- Other data, including other financial information
Browser Cookies
We use cookies to create a better experience for you on our site. For example, cookies prevent you from having to login repeatedly, and they help us remember items you've added to your cart. We also use third-party cookies, which are cookies placed by third parties for advertising and analytics purposes. You can control these cookies through your browser settings.How long we keep your data
We do not retain data for any longer than is necessary for the purposes described in this Policy.
Why we process your information
We process personal information for the following business and commercial purposes:
- Analyzing Data
- Conducting Surveys
- Creating Customer Profiles
- Delivering Targeted Ads
- Fulfilling Customer Orders
- Improving our Products & Services
- Internal Business Operations
- Marketing Our Products & Services
- Meeting Compliance & Legal Requirements
- Operating Our Website or Mobile Apps
- Preventing Fraud
- Processing Payments
- Providing Customer Support
- Providing Cybersecurity
- Sending Promotional Communications
- Storing and Managing Data
- Tracking Purchases & Customer Data
How we disclose your information
We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Governance, Risk & Compliance Software, Payment Processors, and Sales & Marketing Tools |
| Internet Activity | Commerce Software Tools and Sales & Marketing Tools | Ad Networks, Data Analytics Providers, Payment Processors, and Sales & Marketing Tools |
| Commercial Information | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Payment Processors, and Sales & Marketing Tools |
| Financial Information | Business Operations Tool and Commerce Software Tools | Commerce Software Tools, Payment Processors, Ad Networks, and Data Analytics Providers |
| Location Information | Business Operations Tool and None | Ad Networks |
| Physical and Audio Data | None | Ad Networks |
| Protected Classifications and Other Personal Characteristics | None | Customer Support Tools, Data Analytics Providers, and Ad Networks |
| Inferences from Other Data | None | Ad Networks, Data Analytics Providers, and Sales & Marketing Tools |
| Custom Data | Sales & Marketing Tools and None | Ad Networks and Payment Processors |
US State Privacy Notices
California (CCPA)
This section provides additional information for California residents under the California Consumer Privacy Act (CCPA). The terms used in this section have the same meaning as in the CCPA. This section does not apply to information that is not considered "personal information," such as anonymous, deidentified, or aggregated information, nor does it apply to publicly available information as defined in the CCPA.
Information we collect from you
Customers
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number, bank or other financial account number, and account security or access credentials
- Location Information, including precise geolocation
- Physical and Audio Data, including photos and video recordings
- Protected Classifications and Other Personal Characteristics, including age and sex, gender, or gender identity
- Inferences from Other Data, including inferences created from other personal information collected
Email Subscribers
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number, bank or other financial account number, and account security or access credentials
- Protected Classifications and Other Personal Characteristics, including age and sex, gender, or gender identity
- Inferences from Other Data, including inferences created from other personal information collected
- Other data, including other financial information
Website Visitors
- Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
- Internet Activity
- Commercial Information, including purchases
- Financial Information, including credit or debit card number
- Location Information, including precise geolocation
- Protected Classifications and Other Personal Characteristics, including age, sex, gender, or gender identity, race, color, or ethnic origin, religion or philosophical beliefs, and marital status
- Inferences from Other Data, including inferences created from other personal information collected
- Other data, including other financial information
To the extent we process deidentified personal information, we will make no attempt to reidentify such data.
How long we keep your data
We do not retain data for any longer than is necessary for the purposes described in this Policy.
We generally retain data according to the guidelines below.| Type of Data | Retention Period |
|---|---|
| Cookies and online data we collect while you use our website, including Online Identifiers, Internet Activity | We delete or anonymize data concerning your use of our website within YEARS of collecting it. Cookies and on-device data can be deleted at any time by you, the consumer. |
| Data we collect in order to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Purchases, Credit or debit card number | We keep personal information related to products and services you purchase for as long as the personal data is required for us to fulfill our contract with you, and for YEARS from your last purchase with us. We may keep data beyond this period in anonymized form. |
| Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Telephone number, Purchases | We keep customer feedback and correspondence with our customer service for up to YEARS to help us respond to any questions or complaints. We may keep data beyond this period in anonymized form. |
| Data we collect when you sign up for promotional and marketing communications, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Inferences created from other personal information collected | Where you have signed up to receive promotional and marketing communications from us, we will retain any data collected until you opt out or request its deletion. We may keep data beyond this period in anonymized form. We will further retain a record of any opt-outs in order to prevent sending you future communications. |
| Data we collect when you review our products, answer surveys, or send feedback, including Name, Email address, Purchases | We retain review, survey, and feedback data for up to YEARS following your last contact with us. We may keep data beyond this period in anonymized form to help improve our products and services. |
| Data we collect in connection with privacy requests, including Name, Email address, Online Identifiers | We retain records related to privacy requests as long as necessary to comply with our legal obligations, and for a minimum of 24 months. |
| Data we collect for security purposes, including Name, Email address, Online Identifiers | We retain security-related data as long as necessary to comply with our legal obligations and to maintain and improve our information security measures. |
Why we process your information
We process personal information for the following business and commercial purposes:
- Analyzing Data
- Conducting Surveys
- Creating Customer Profiles
- Delivering Targeted Ads
- Fulfilling Customer Orders
- Improving our Products & Services
- Internal Business Operations
- Marketing Our Products & Services
- Meeting Compliance & Legal Requirements
- Operating Our Website or Mobile Apps
- Preventing Fraud
- Processing Payments
- Providing Customer Support
- Providing Cybersecurity
- Sending Promotional Communications
- Storing and Managing Data
- Tracking Purchases & Customer Data
How we disclose your information
We may disclose personal information about you for business and commercial purposes when you Customers:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Governance, Risk & Compliance Software, Payment Processors, and Sales & Marketing Tools |
| Internet Activity | Commerce Software Tools and Sales & Marketing Tools | Ad Networks, Data Analytics Providers, Payment Processors, and Sales & Marketing Tools |
| Commercial Information | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Payment Processors, and Sales & Marketing Tools |
| Financial Information | Business Operations Tool and Commerce Software Tools | Commerce Software Tools and Payment Processors |
| Location Information | Business Operations Tool | Ad Networks |
| Physical and Audio Data | None | Ad Networks |
| Protected Classifications and Other Personal Characteristics | None | Customer Support Tools and Data Analytics Providers |
| Inferences from Other Data | None | Ad Networks, Data Analytics Providers, and Sales & Marketing Tools |
We may disclose personal information about you for business and commercial purposes when you Email Subscribers:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Commerce Software Tools and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Governance, Risk & Compliance Software, and Sales & Marketing Tools |
| Internet Activity | Commerce Software Tools and Sales & Marketing Tools | Ad Networks and Data Analytics Providers |
| Commercial Information | Commerce Software Tools and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, and Payment Processors |
| Financial Information | Commerce Software Tools | Ad Networks, Commerce Software Tools, and Data Analytics Providers |
| Protected Classifications and Other Personal Characteristics | None | Customer Support Tools |
| Custom Data | Sales & Marketing Tools | Ad Networks and Payment Processors |
We may disclose personal information about you for business and commercial purposes when you Website Visitors:
| Personal Information Category | Categories of Service Providers | Categories of Third Parties |
|---|---|---|
| Personal Identifiers | Business Operations Tool, Commerce Software Tools, and Sales & Marketing Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Governance, Risk & Compliance Software, and Sales & Marketing Tools |
| Internet Activity | Commerce Software Tools and Sales & Marketing Tools | Ad Networks, Data Analytics Providers, and Sales & Marketing Tools |
| Commercial Information | Business Operations Tool and Commerce Software Tools | Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Data Analytics Providers, Payment Processors, and Sales & Marketing Tools |
| Financial Information | Commerce Software Tools | Commerce Software Tools |
| Location Information | None | Ad Networks |
| Protected Classifications and Other Personal Characteristics | None | Ad Networks and Customer Support Tools |
| Inferences from Other Data | None | Ad Networks and Sales & Marketing Tools |
| Custom Data | None | Ad Networks |
Information “sharing” and “selling”
We “share” certain personal information with third party ad networks for purposes of behavioral advertising, including Personal Identifiers, Internet Activity, Commercial Information, Financial Information, Location Information, Physical and Audio Data, Protected Classifications and Other Personal Characteristics, Inferences from Other Data, and Other financial information. This allows us to show you ads that are more relevant to you.
We "sell" certain personal data to third parties, as that term is defined in the CCPA, including Personal Identifiers, Internet Activity, Commercial Information, Financial Information, Protected Classifications and Other Personal Characteristics, and Inferences from Other Data.
You may opt-out of these data practices here.
We do not knowingly sell or share (for cross-context behavioral advertising) the personal information of consumers under 16 years of age.
Opt-out preference signals
Your browser settings may allow you to automatically transmit an opt-out preference signal, such as the Global Privacy Control (GPC) signal, to online services you visit. When we detect such a signal, we set the Global Privacy Platform privacy string in your browser so that any third party who respects that signal will not track your activity on our website. Your request to opt-out of sale/sharing will be linked to your browser identifier only and not linked to any account information because the connection between your browser and the account is not known to us. GPC is supported by certain internet browsers or as a browser extension. Find out how to enable GPC.
Your CCPA rights
Your privacy rights under the CCPA are described below. Make a Privacy Request by clicking here or by emailing us at ccpa@apothekary.co.
Right to Access
You have the right to access the specific pieces of personal information we have collected about you.
If you make an Access Request more than twice in a 12-month period, or we determine the request is manifestly unfounded or excessive, we may require you to pay a small fee for this service.
Right to Delete
You have the right to request that we delete any personal information about you that you have provided to us. Subject to certain limitations, we will delete your personal information from our records and notify our service providers, contractors, and third parties that you have requested deletion of your personal information.
Right to Non-Discrimination
If you exercise your CCPA privacy rights, we will not discriminate against you by, for example, charging a different price or offering a different level or quality of products or services.
We will not retaliate against you, as an employee, applicant for employment, or independent contractor, for exercising your privacy rights.
Right to Opt-Out
You have the right to opt-out of any selling and sharing of your personal information.
You may exercise your right to opt-out here.
Right to Correct
You have the right to correct inaccuracies in your personal data, taking into account the nature of the data and our purposes for processing it.
Right to Limit the Use of Sensitive Personal Information
The Right to Limit does not apply because we do not use your sensitive personal information to infer characteristics about you.
Request Verification
Before we can respond to a privacy request, we will verify that you are the consumer who is the subject of the CCPA request. Requests to Opt-Out or Limit the Use of Sensitive Data (if applicable) do not require verification.
Typically, identity verification will require you to confirm certain information about yourself based on information we have already collected. For example, we will ask you to verify that you have access to the email address we have on file for you. If we cannot verify your identity based on our records, we cannot fulfill your CCPA request.
Authorized Agent
A California resident's authorized agent may submit a rights request under the CCPA by emailing us at ccpa@apothekary.co. Requests submitted by an authorized agent will still require verification of the consumer who is the subject of the request in accordance with the process described above. We will also ask for proof that the consumer who is the subject of the request authorized an agent to submit a privacy request on their behalf by either verifying their own identity with us directly or directly confirming with us that they provided the authorized agent permission to submit the request. An authorized agent that has power of attorney pursuant to California Probate Code section 4121 to 4130 may also submit proof of statutory power of attorney, which does not require separate consumer verification.
If you have trouble accessing this notice, please contact us at ccpa@apothekary.co.
Contact Us
If you have any privacy-related questions or have trouble accessing this notice, please email ccpa@apothekary.co.
If you believe your rights have been violated and you are not able to resolve the issue directly with us, you may file a complaint with the California Attorney General’s Office or the California Privacy Protection Agency.
Notice of Financial Incentive
New consumers who sign up for marketing emails will receive $10 off their first purchase. Occasionally, consumers will receive a survey email for $5 discount off their nex order. A consumer provides their email address and consents to receive emails in exchange for a credit via coupon code. A consumer provides feedback on their product in exchange for a credit via coupon code. To opt in, a consumer must enter their email address into the form and submit it. To opt in, a consumer must open the survey in the email to complete and submit. A consumer may unsubscribe from our marketing emails by using the unsubscribe link in the email footer at any time. A consumer can choose not to particaptein the survey email. We calculate the value of the offer and financial incentive by using the expense related to the offe
